Jennifer Bourn

Sometimes you go all in and do your best work, and work is energizing. Other times, you procrastinate like nobody's business, and work seems to drain the life out of you. And there are also times you're doing something you're good at but struggle to care at all. Why? What's the difference? Motivation. Not forced motivation and external pressure, but your unique internal Motivations that drive your thoughts, decisions, and actions — and how you feel about your work.
Every person is wired differently and how you're wired determines the types of tasks and activities that energize and drain you. Knowing how your Motivations stack up helps you put them to work for you — to make your work more interesting, and enjoyable and set you up to shine bright.
But it's not all about you, especially when you're running a company, freelancing, or part of a team — and you deal with clients and customers. Once you understand how you're motivated, you can shift the focus to not just how others are motivated, but how you interact with others who are motivated by different things. And, when you can do that, your marketing is more effective, you close sales faster, and you build stronger, more resilient relationships among your team and with your clients.
In just 25 minutes, you'll discover:
- Why your Motivations are your competitive advantage.
- How to identify the work that naturally energizes and drains you.
- How to use motivational insights to make your work more fulfilling.
- How motivation impacts team dynamics and client relationships.
- Simple tweaks to help you close deals faster (and at higher rates).

Jennifer Bourn

Unlock Your Motivation